Iria da Silva


Iria qualified as an Optometrist from the RAU in December 1999, and began running a successful group practice in Rosebank for 3 years. Since 2002 she has had the amazing opportunity to head up her own private practice in Noordheuwel.

Being registered with the Health Professional Council of South Africa as an Optometrist and Contact Lens Practitioner, she especially enjoys what she likes to call “Healthy Family Vision” and practices “holistic” principles in vision care.

From an early age, children can be screened for potential visual disturbances and assisted in conjunction with a Qualified Ophthalmologist.

For athletes, Purehealth® Vision has access to specialised Sports Vision screening and Sports Vision expertise for athletes of all ages.

Through a Johannesburg based, state of the art Lens Laboratory, Purehealth ® Vision can provide corrective eyewear for use in front of the computer that will minimise glare and reflection and also adaptive lenses that can tint when your eyes need UV Protection.

With Eyewear priced to suit all pockets – From Medical Aid Rates to a customised PureHealth® Price that just cant be beat*


Give us a call today for an appointment – We would love to help you with PureHealth® Vision.